Social Media Marketing Vacancy in Bhopal, Madhya Pradesh
The Sanskriti School
Full Time
Job Description
Social Media Marketing Job in Bhopal, Madhya Pradesh | School Vacancy
About This Role
This Social Media Marketing Job in Bhopal is an opportunity to lead the digital presence of The Sanskriti School from the ground up. You will shape how the school communicates with parents, alumni, and the wider community across platforms like Instagram, Facebook, and YouTube. Your work will directly influence enrollment, brand perception, and community engagement in Bhopal.
The role demands a hands-on leader who can create content, manage campaigns, and mentor a small team to execute The Sanskriti School’s vision. Expect to work closely with the principal, admissions office, and event coordinators to align every post with school values and goals.
Key Responsibilities
Oversee the creation and scheduling of daily social media posts for The Sanskriti School, ensuring consistency in tone and branding. Monitor analytics weekly and adjust content strategy based on engagement data from parents and prospective families in Bhopal.
Manage a junior social media assistant or intern, assigning tasks such as graphic design support, caption writing, and community response handling. Train staff on best practices for representing the school online during school events and festivals.
Coordinate photo and video shoots for school activities, academic achievements, and cultural programs at The Sanskriti School. Edit raw footage and prepare reels or stories within 24 hours for timely uploads.
Develop and execute paid ad campaigns on Facebook and Instagram targeting local parents interested in quality education. Track return on ad spend and recommend budget adjustments to maximize leads for admissions.
Engage with parents and alumni through comments, messages, and live sessions to build a loyal online community for The Sanskriti School. Address queries professionally and escalate concerns to the appropriate departments when needed.
Collaborate with the IT and marketing teams to integrate social media widgets on the school website and parent portal. Ensure all digital touchpoints reflect the school’s modern, progressive image.
Report monthly social media performance metrics to the school leadership, highlighting successes and areas for improvement. Present quarterly strategy reviews with actionable recommendations for The Sanskriti School.
Stay updated on digital marketing trends and tools relevant to school branding and parent communication in Madhya Pradesh.
Required Qualifications
Postgraduate degree in Mass Communication, Journalism, Marketing, or related field from a recognized university. Minimum three years of full-time experience in social media management, preferably with a school, college, or educational institution.
Strong portfolio showcasing content creation, community management, and campaign results. Hands-on experience with Meta Business Suite, Canva, Adobe Premiere Rush, and Google Analytics.
Excellent written and verbal communication skills in Hindi and English, essential for engaging with local parents and school stakeholders in Bhopal.
Your Growth Path
Begin by mastering the social media ecosystem of The Sanskriti School, from admissions campaigns to cultural events. Within six months, take ownership of a major platform expansion, such as launching YouTube for school assemblies or parent webinars.
Progress to leading cross-departmental digital projects, such as integrating social sign-ins for the parent app or automating event promotions. Build a track record of measurable impact on inquiry rates and brand awareness in Madhya Pradesh.
With consistent performance, move into a senior marketing or communications leadership role within The Sanskriti School or broader school networks. Opportunities include heading the entire digital marketing team or taking on institutional PR responsibilities.
Long-term, this role can evolve into a director-level position overseeing marketing, admissions, and alumni relations for The Sanskriti School or similar institutions.
Perks and Pay
The Sanskriti School offers a competitive monthly salary between Rs.40,000 and Rs.50,000 based on experience and profile. Enjoy a full-time schedule with flexible hours during school holidays and event-heavy periods.
Access to in-house training, industry webinars, and certification support in digital marketing tools. Benefit from a supportive work culture with regular feedback and recognition from school leadership.
About This Role
This Social Media Marketing Job in Bhopal is an opportunity to lead the digital presence of The Sanskriti School from the ground up. You will shape how the school communicates with parents, alumni, and the wider community across platforms like Instagram, Facebook, and YouTube. Your work will directly influence enrollment, brand perception, and community engagement in Bhopal.
The role demands a hands-on leader who can create content, manage campaigns, and mentor a small team to execute The Sanskriti School’s vision. Expect to work closely with the principal, admissions office, and event coordinators to align every post with school values and goals.
Key Responsibilities
Oversee the creation and scheduling of daily social media posts for The Sanskriti School, ensuring consistency in tone and branding. Monitor analytics weekly and adjust content strategy based on engagement data from parents and prospective families in Bhopal.
Manage a junior social media assistant or intern, assigning tasks such as graphic design support, caption writing, and community response handling. Train staff on best practices for representing the school online during school events and festivals.
Coordinate photo and video shoots for school activities, academic achievements, and cultural programs at The Sanskriti School. Edit raw footage and prepare reels or stories within 24 hours for timely uploads.
Develop and execute paid ad campaigns on Facebook and Instagram targeting local parents interested in quality education. Track return on ad spend and recommend budget adjustments to maximize leads for admissions.
Engage with parents and alumni through comments, messages, and live sessions to build a loyal online community for The Sanskriti School. Address queries professionally and escalate concerns to the appropriate departments when needed.
Collaborate with the IT and marketing teams to integrate social media widgets on the school website and parent portal. Ensure all digital touchpoints reflect the school’s modern, progressive image.
Report monthly social media performance metrics to the school leadership, highlighting successes and areas for improvement. Present quarterly strategy reviews with actionable recommendations for The Sanskriti School.
Stay updated on digital marketing trends and tools relevant to school branding and parent communication in Madhya Pradesh.
Required Qualifications
Postgraduate degree in Mass Communication, Journalism, Marketing, or related field from a recognized university. Minimum three years of full-time experience in social media management, preferably with a school, college, or educational institution.
Strong portfolio showcasing content creation, community management, and campaign results. Hands-on experience with Meta Business Suite, Canva, Adobe Premiere Rush, and Google Analytics.
Excellent written and verbal communication skills in Hindi and English, essential for engaging with local parents and school stakeholders in Bhopal.
Your Growth Path
Begin by mastering the social media ecosystem of The Sanskriti School, from admissions campaigns to cultural events. Within six months, take ownership of a major platform expansion, such as launching YouTube for school assemblies or parent webinars.
Progress to leading cross-departmental digital projects, such as integrating social sign-ins for the parent app or automating event promotions. Build a track record of measurable impact on inquiry rates and brand awareness in Madhya Pradesh.
With consistent performance, move into a senior marketing or communications leadership role within The Sanskriti School or broader school networks. Opportunities include heading the entire digital marketing team or taking on institutional PR responsibilities.
Long-term, this role can evolve into a director-level position overseeing marketing, admissions, and alumni relations for The Sanskriti School or similar institutions.
Perks and Pay
The Sanskriti School offers a competitive monthly salary between Rs.40,000 and Rs.50,000 based on experience and profile. Enjoy a full-time schedule with flexible hours during school holidays and event-heavy periods.
Access to in-house training, industry webinars, and certification support in digital marketing tools. Benefit from a supportive work culture with regular feedback and recognition from school leadership.
About School
About The Sanskriti School, Bhopal, MADHYA-PRADESH
The Sanskriti School, located in bhopal, Bhopal, MADHYA-PRADESH – 462022, is a centre of academic excellence affiliated with CBSE, offering structured preparation for competitive examinations along with regular schooling.
We guide students for Olympiads, NTSE, JEE Foundations, NEET Foundations, Science Talent Exams, Maths Competitions, and scholarship-based assessments. Special classes, mentorship sessions, doubt-clearing programs, and performance tracking help learners excel.
Students study Hindi, English, Maths, Science, SST, Sanskrit, Computer Science, and higher subjects supported by personalised learning plans,...
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