Digital Marketing Vacancy in Lucknow, Uttar Pradesh
SKD Academy
Full Time
Job Description
Digital Marketing Job in Lucknow, Uttar Pradesh | School Vacancy
Job Overview
The Digital Marketing role at Skd Academy in Lucknow, Uttar Pradesh, is a full-time leadership position for a professional ready to shape the institution’s online presence. You will lead the digital strategy, manage campaigns, and oversee a small team to drive admissions and engagement. This role sits at the intersection of marketing and school administration, requiring both creative flair and practical execution. You will report directly to the Principal and work closely with the admissions and administrative teams.
What You Will Do
Plan and execute digital marketing campaigns for Skd Academy, focusing on admissions and brand visibility in Lucknow and across Uttar Pradesh. Manage social media platforms, website updates, and email marketing to attract prospective parents and students. Oversee a team of two marketing assistants and coordinate with graphic designers and content writers for consistent messaging.
Develop and monitor the annual digital marketing budget for Skd Academy, ensuring cost-effective allocation across channels like Google Ads, Facebook, and Instagram. Track ROI using analytics tools such as Google Analytics and adjust strategies based on performance data. Collaborate with the admissions team to align campaigns with enrollment targets and open-day events.
Coordinate with local influencers and school partners in Lucknow to create authentic promotional content. Manage online reputation by responding to reviews and queries on platforms like Google My Business and school review sites. Ensure all digital assets—website, brochures, and social media—reflect Skd Academy’s values and appeal to Lucknow’s parent community.
Eligibility Criteria
A postgraduate degree in Marketing, Mass Communication, or a related field is required for this Digital Marketing Job in Lucknow, Uttar Pradesh. At least three years of hands-on experience in digital marketing, preferably within the education or service sector, is necessary. Familiarity with SEO, SEM, and social media advertising tools is expected, along with basic knowledge of HTML and content management systems.
Experience managing a small team or coordinating cross-functional projects is preferred. Strong written and verbal communication skills in English and Hindi are essential to engage with local stakeholders in Lucknow. Prior work in schools or educational institutions is an advantage but not mandatory.
Learning and Development
Skd Academy offers structured on-the-job training in school-specific digital marketing strategies tailored to Lucknow’s competitive education market. You will attend workshops on data-driven decision-making and leadership in educational administration. Opportunities to pursue certifications in Google Ads, Meta Blueprint, or HubSpot Marketing are supported financially and through flexible work hours.
Long-term growth includes moving into a Head of Marketing or Admissions role within Skd Academy, depending on performance and institutional needs. Regular feedback sessions with the Principal help align your career goals with the school’s expansion plans in Uttar Pradesh. Exposure to national-level school marketing networks and conferences is available for high performers.
What You Get
The Digital Marketing Position in Lucknow, Uttar Pradesh at Skd Academy offers a full-time salary between Rs.22,000 and Rs.40,000 per month based on experience and performance. Benefits include provident fund, health insurance for self and dependents, and paid leave aligned with school holidays. Access to in-house training, library resources, and local professional networks enhances career value.
Skd Academy supports work-life balance with flexible hours during peak admission seasons and remote options for content planning. Professional development funds are available annually for approved courses or certifications. The role includes annual performance-linked bonuses and recognition awards for outstanding contributions to the school’s digital growth.
Job Overview
The Digital Marketing role at Skd Academy in Lucknow, Uttar Pradesh, is a full-time leadership position for a professional ready to shape the institution’s online presence. You will lead the digital strategy, manage campaigns, and oversee a small team to drive admissions and engagement. This role sits at the intersection of marketing and school administration, requiring both creative flair and practical execution. You will report directly to the Principal and work closely with the admissions and administrative teams.
What You Will Do
Plan and execute digital marketing campaigns for Skd Academy, focusing on admissions and brand visibility in Lucknow and across Uttar Pradesh. Manage social media platforms, website updates, and email marketing to attract prospective parents and students. Oversee a team of two marketing assistants and coordinate with graphic designers and content writers for consistent messaging.
Develop and monitor the annual digital marketing budget for Skd Academy, ensuring cost-effective allocation across channels like Google Ads, Facebook, and Instagram. Track ROI using analytics tools such as Google Analytics and adjust strategies based on performance data. Collaborate with the admissions team to align campaigns with enrollment targets and open-day events.
Coordinate with local influencers and school partners in Lucknow to create authentic promotional content. Manage online reputation by responding to reviews and queries on platforms like Google My Business and school review sites. Ensure all digital assets—website, brochures, and social media—reflect Skd Academy’s values and appeal to Lucknow’s parent community.
Eligibility Criteria
A postgraduate degree in Marketing, Mass Communication, or a related field is required for this Digital Marketing Job in Lucknow, Uttar Pradesh. At least three years of hands-on experience in digital marketing, preferably within the education or service sector, is necessary. Familiarity with SEO, SEM, and social media advertising tools is expected, along with basic knowledge of HTML and content management systems.
Experience managing a small team or coordinating cross-functional projects is preferred. Strong written and verbal communication skills in English and Hindi are essential to engage with local stakeholders in Lucknow. Prior work in schools or educational institutions is an advantage but not mandatory.
Learning and Development
Skd Academy offers structured on-the-job training in school-specific digital marketing strategies tailored to Lucknow’s competitive education market. You will attend workshops on data-driven decision-making and leadership in educational administration. Opportunities to pursue certifications in Google Ads, Meta Blueprint, or HubSpot Marketing are supported financially and through flexible work hours.
Long-term growth includes moving into a Head of Marketing or Admissions role within Skd Academy, depending on performance and institutional needs. Regular feedback sessions with the Principal help align your career goals with the school’s expansion plans in Uttar Pradesh. Exposure to national-level school marketing networks and conferences is available for high performers.
What You Get
The Digital Marketing Position in Lucknow, Uttar Pradesh at Skd Academy offers a full-time salary between Rs.22,000 and Rs.40,000 per month based on experience and performance. Benefits include provident fund, health insurance for self and dependents, and paid leave aligned with school holidays. Access to in-house training, library resources, and local professional networks enhances career value.
Skd Academy supports work-life balance with flexible hours during peak admission seasons and remote options for content planning. Professional development funds are available annually for approved courses or certifications. The role includes annual performance-linked bonuses and recognition awards for outstanding contributions to the school’s digital growth.
About School
At SKD Academy, we're proud to be a part of the fabric of Lucknow's educational landscape. Our school is situated in the heart of the city, making us easily accessible to families from all corners of the city. We're a CBSE-affiliated institution with a diverse student body, comprising children from different backgrounds and communities. Our students are bright, inquisitive, and eager to learn – and it's this enthusiasm that makes teaching at SKD such a rewarding experience.
Our academic culture is...
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